傳媒參考資料
2004-11-15MEDIA REFERENCE (November 2004)
1. KEEPING AN EYE ON DIGITAL WORKFLOW
Digital production workflow is improving the way broadcasters and post-production facilities create, manage and deploy their contents.
ASIA-PACIFIC BROADCASTING (October 2004_
2. MOBILE NEWS : IS IT WORTH PAYING FOR ?
Mobile operators are convinced that video services on 3G handsets will become the norm, but will users accept news as premium content? What sort of video-based service will prove to be most popular and crucially, and what will people pay for?
BROADCAST (October 1, 2004)
3. WHAT IS MEDIA LITERACY ?
It is accepted that media literacy is important, but what does it mean in an increasingly converged communications environment? What are the institutional, commercial and public interests in promoting media literacy?
INTER MEDIA (September 2004)
4. BROADBAND LIFESTYLE
The revolution has begun. We are making a technology leap, as our homes become "smart" and our gadgets get married to each other. These developments are triggering material changes in most individuals' daily lives. Regional differences in this regard are fascinating.
FAR EAST ECONOMIC REVIEW (September 30, 2004)
5. 廣播進入資源整合狀態
二零零一年底，擁有全球最大傳媒市場的中國加入了世界貿易組織，雖然對外資進入中國傳媒並沒 有承諾具體的開放時間表，但是垂涎已久的境外傳媒資本，早已開始通過各種方式進入中國的傳媒 市場。 正是在這樣的大背景下，「資源整合」、「做大做強」成為了中國廣電行業的熱門話題， 中國的廣電傳媒開始邁出了它集團化、產業化的步伐。
《中國交通廣播》 (2004年 總第55期)
6. 中國的公共頻道離公共電視有多遠 ?
二零零二年七月一日起，中國省級電視幾乎同時推出了一個「全新」的頻道 － 公共頻道。 隨之， 各省各施各法，各形各色，在「公共」的旗子下，上演著各類不同概念、不同層次的「地方戰」。 但問題和困惑也在不斷積累，思想的視野還有待進一步開拓。
《南方電視學刊》 (2004年第5期 (總第49期))
1. KEEPING AN EYE ON DIGITAL WORKFLOW
Digital production workflow is improving the way broadcasters and post-production facilities create, manage and deploy their contents.
ASIA-PACIFIC BROADCASTING (October 2004_
2. MOBILE NEWS : IS IT WORTH PAYING FOR ?
Mobile operators are convinced that video services on 3G handsets will become the norm, but will users accept news as premium content? What sort of video-based service will prove to be most popular and crucially, and what will people pay for?
BROADCAST (October 1, 2004)
3. WHAT IS MEDIA LITERACY ?
It is accepted that media literacy is important, but what does it mean in an increasingly converged communications environment? What are the institutional, commercial and public interests in promoting media literacy?
INTER MEDIA (September 2004)
4. BROADBAND LIFESTYLE
The revolution has begun. We are making a technology leap, as our homes become "smart" and our gadgets get married to each other. These developments are triggering material changes in most individuals' daily lives. Regional differences in this regard are fascinating.
FAR EAST ECONOMIC REVIEW (September 30, 2004)
5. 廣播進入資源整合狀態
二零零一年底，擁有全球最大傳媒市場的中國加入了世界貿易組織，雖然對外資進入中國傳媒並沒 有承諾具體的開放時間表，但是垂涎已久的境外傳媒資本，早已開始通過各種方式進入中國的傳媒 市場。 正是在這樣的大背景下，「資源整合」、「做大做強」成為了中國廣電行業的熱門話題， 中國的廣電傳媒開始邁出了它集團化、產業化的步伐。
《中國交通廣播》 (2004年 總第55期)
6. 中國的公共頻道離公共電視有多遠 ?
二零零二年七月一日起，中國省級電視幾乎同時推出了一個「全新」的頻道 － 公共頻道。 隨之， 各省各施各法，各形各色，在「公共」的旗子下，上演著各類不同概念、不同層次的「地方戰」。 但問題和困惑也在不斷積累，思想的視野還有待進一步開拓。
《南方電視學刊》 (2004年第5期 (總第49期))
